SOCIAL MEDIA STORIES
BLOG
Human empowerment with human oversight: The role of GenAI in Medical Affairs
Interview with Vivek Mukhatyar, Generative AI Medical Engagement Lead, Pfizer The advent of GenAI has sparked both blind panic and unbalanced adulation. While both theseRead More »
Combining scientific rigour with emotional connection for marketing impact
Interview with Alexandros Athanasiou, Head of Marketing, Innovation and Excellence with Takeda Pharmaceuticals Have you considered that emotional branding, while not traditionally employed in theRead More »
Managing expectations and countering ‘ChatGPT syndrome’
Interview with Loucif Ouyahia, Global Head of Digital Healthcare, Jazz Pharmaceuticals When communicating to healthcare professionals, Pharma companies have new expectations, concerning what can beRead More »
NEWS
New ScioWire Widget: the short-cut to research teasers
Gain knowledge and time: embed the ScioWirebeta Widget in your website for a custom feed of new research summaries. Dublin, 22nd June 2023 – Today,Read More »
EFSA selects SciencePOD to create plain language summaries
Dublin, Ireland, 30th January 2023 - SciencePOD is delighted to announce that it has won a tender to supply the European Food Safety Authority (EFSA)Read More »
ScioWire: a newswire for open research
Finally: a bespoke newsfeed to seek, sort, summarise and share open-access research Dublin, 17 October 2022— SciencePOD proudly introduces its latest innovation: ScioWirebeta, at the 2022Read More »
CASE STUDIES
Case Study: Pharma Rare Disease Market Access
Challenge The company already had comprehensive documents for internal communication, but wanted a new approach to engage their teams in a more compelling way. TheyRead More »
Case Study: Raising the profile of De Gruyter Brill | Hague Academy legacy publications
Challenge A big challenge for academic publishers is how to drive and renew interest in legacy publications. Legacy publications benefit from an established audience butRead More »
Case Study: Turning EFSA’s complex scientific outputs into Plain Language Summaries to engage stakeholders
Introduction The European Food Safety Authority (EFSA), an agency of the European Union, delivers independent and transparent scientific advice to stakeholders within the food chainRead More »
WEBINARS
How AI Can Help Scale Your Evidence Based Content
How evidence based content and AI work in unison Are you using the right kind of digital assets for your multichannel communication strategy? Are theyRead More »
Fireside Chat: How to Combat Digital Fatigue for Life Sciences Companies
End digital fatigue within your audience Rethink the way you engage with HCPs Are you under pressure to deliver engaging content as part of yourRead More »
Fireside chat: How to combat digital fatigue for science publishers
Rethink the way you engage with authors Are you under pressure to deliver engaging content as part of your digital transformation? Are you doing all you canRead More »
WHITE PAPERS
Open Access Science for Medical Education
There can be no doubt, world events have firmly thrust the digital age in pharma upon us with alarming speed. Medical communication using open accessRead More »
Open Access Science for Funders
Boosting OA Science with Digital Stories When open access science publications are turned into digital stories result in greater impact and more accountability. By disseminatingRead More »
How evidence based content grows Life Sciences’ influence
Boost your your power to influence with evidence-based content Evidence based content marketing matters to the life sciences and pharma industry. Life sciences and pharmaRead More »