
EDUCATION
The Truth in Trusting Science or Medical Videos
Can you trust science or medical videos on YouTube? Misinformation and fake news are everywhere on the internet. They are often heightened...
Read MoreHow to Choose the Ideal Format For Your Medical Story
Choosing the right format for your medical story Storytelling is the cornerstone of every piece of content you create. A strong...
Read MoreDigital Transformation is the Key to Efficiency
Digital transformation: what content does my company need? Digital transformation is what happens when organisations rely on digital assets and online technology to improve their...
Read MoreMedical Story Formats Guaranteed to Engage Audiences
Choosing the right format for your medical story Storytelling is the cornerstone of every piece of content you create. A strong...
Read MoreCombating Digital Fatigue in the Most Efficient Manner
What is digital fatigue and how can we beat it? Drowning in emails, news reports, work assignments and webinar invites? Avoiding your inbox...
Read MoreHow to create a plain-language summary of a clinical study
How to create a plain-language summary of a clinical study The disconnect between healthcare professionals and patients is sometimes disconcerting....
Read MoreSeamlessly Create an Explainer Video
What is an explainer video? When we search online for information on a scientific or medical concept or company, an explainer video will almost...
Read MoreConducting interviews – online or in-person?
Conducting interviews – online or in-person? Video is often seen as a more personal form of communication than text, as discussed in this study on inter-human...
Read MoreHow to create compelling science content?
How to create compelling science content? Many in innovation and research circles ask the question: what makes great science content writing...
Read MoreHow to make your medical content accessible
How to make your medical content accessible Medical information is only accessible to wider audiences when it is communicated in a...
Read MoreHow to interview a scientist or a medical expert
How to interview a scientist or a medical expert A subject matter expert interview is usually a short article, and one of the most common tasks...
Read MoreExplaining science to non-experts
Explaining science to non-experts There are many benefits to communicating science to non-specialist audiences — be it professionals in different fields or the general public. Explaining the...
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