Video interview with a KOL enhances message credibility

Video interviews are the answer to communicating with customers more effectively as they are under increased time pressures and their attention span is short. SciencePOD offers a series of KOL video interviews to quickly and effectively disseminate the latest medical advances.

Camera depicting the video format offered by SciencePOD

Why video interview? 

  • It adds an extra layer of insight and value to any  KOL interview 
  • Because it is visual, this format always helps increase customer engagement 
  • Share the unique knowledge of most relevant KOLs in your field to elicit customer response

Audiences often want to know the face behind the research. By personalising the message, the audience gains a deeper engagement with the clinical findings. 

Are you thinking about using this format to help achieve consistency in your communication? 

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