The impact of omnichannel content in digital campaigns

Looking to improve the level of engagement with your audiences?  Rethink the way you engage. At SciencePOD, we accompany your communication journey by creating omnichannel content. This approach has proven time and time again to be of significant value for your audience. Think about planning the delivery of consistent messages via digital assets in blog, podcast, video and infographic format.

image depicting the omnichannel product offered by SciencePOD

Here are 3 reasons why you would benefit from an omnichannel approach in your audience:

  • This type of content increases user engagement by over 300%
  • Omnichannel content alleviates digital exhaustion. 
  • It gives options to suit your audience needs. 

Omnichannel content puts the power in the hands of users as they can pick the type of content they want, at the right time and right place. Let us deliver your next omnichannel programme. Meet your audience needs by offering content that is readily available to consume.

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