SciencePOD offers a podcast format that unlocks fresh insights from fascinating interviews with KOLs. Podcast format is emerging as a popular channel for discussing the latest clinical research progress.
Why are they an effective communication tool?
- Short audio content yields an increased level of customer engagement
- On demand listening has fuelled its popularity, due to convenience
- These experts’ credibility promotes audience engagement
This format save audiences time, while deepening their knowledge of latest trends in hot topic. They are a good way to make the latest clinical advances more widely available. A series of short podcasts based on KOL interviews (3-5mins) can perfectly capture their key findings, while keeping the audiences engaged.